Game day ads drove incremental lifts in branded search for CPG, almost none for B2B brands, Quantcast data show. The post Update: Brands saw bigger search lifts from releasing ads early online than actual Super Bowl ads appeared first on Search Engine Land. Please...
Want your content to be found by mobile users in Google News? Well, it seems like you need to have AMP to make that happen now. The post Google AMP results in Google News more than doubles appeared first on Search Engine Land. Please visit Search Engine Land for the...
Overall paid search growth remained steady in Q4. Separate device bidding among the drivers of growth for Google. The post Merkle: Google Q4 search growth aided by changes other than ETAs appeared first on Search Engine Land. Please visit Search Engine Land for the...
Amazon Echo and Google Home devices have significant implications for marketers. The post More than 30 million “voice-first” devices in US homes by year end [Report] appeared first on Search Engine Land. Please visit Search Engine Land for the full...
Tools can help us do our jobs more efficiently, but columnist Greg Gifford reminds us that they aren’t meant to do our jobs for us. The post Local SEO is about so much more than tools appeared first on Search Engine Land. Please visit Search Engine Land for the...
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