Game day ads drove incremental lifts in branded search for CPG, almost none for B2B brands, Quantcast data show. The post Update: Brands saw bigger search lifts from releasing ads early online than actual Super Bowl ads appeared first on Search Engine Land. Please...
Columnist Sherry Bonelli discusses the impact that newly signed legislation may have on local business owners and review sites. The post What does the Consumer Review Fairness Act mean for consumers and online reviews? appeared first on Search Engine Land. Please...
If you’re trying to fix your personal reputation online, looking toward your domain name is a valuable first step. Columnist Chris Silver Smith explains some options beyond setting up YourName.com. The post 10 domain name secrets to repair your online reputation...
Google updated their structured data documents to support new rich cards and their suggestions around AMP HTML. The post Google Rich Cards expand to local restaurants and online courses appeared first on Search Engine Land. Please visit Search Engine Land for the full...
With deadlines for 2017 budgets just around the corner, columnist Will Scott discusses why local businesses should be allocating more of their dollars to digital marketing. The post Why SMBs should spend more of their budget on online marketing in 2017 appeared first...
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