In the new test, ads based on existing ad and landing page content are added to ad groups by Google. The post Google launches Ads Added by AdWords pilot: what we know so far appeared first on Search Engine Land. Please visit Search Engine Land for the full article....
IF functions arrive to let advertisers customize ads based on device and retargeting list membership. The post AdWords IF functions roll out for ad customization as Standard Text Ads sunset appeared first on Search Engine Land. Please visit Search Engine Land for the...
Advertisers can now set their imported Google campaigns to automatically update on an ongoing basis. The post Bing Ads launches Automated Imports to sync campaigns from AdWords appeared first on Search Engine Land. Please visit Search Engine Land for the full article....
Store visits from online ads can be reported in AdWords. Columnist and Googler Matt Lawson explains what you should be doing with this info — and how you can get similar insights even without qualifying for store visit conversions. The post Mind the store: Using...
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google interstitial penalty, AdWords pathways & more appeared first on Search Engine Land. Please visit Search Engine Land for the...
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