Columnist Larry Kim explains how brand affinity impacts both paid and organic search performance — and how you can use this information to bolster your SEO and PPC campaigns. The post Attention search marketers: ALL keywords are branded keywords! appeared first...
It is official, after hinting at removing the Google content keywords report from Google Search Console, Google did it. The post Google drops the Content Keywords feature from Google Search Console appeared first on Search Engine Land. Please visit Search Engine Land...
Select existing keywords (or campaigns) to see how bid scaling could affect performance. See how adding new keywords could impact traffic and spend. The post Google adds forecasting and trend data for existing keywords in Keyword Planner appeared first on Search...
Columnist Andrew Dennis walks through his competitor analysis process to show how you can inform your organic search efforts by unearthing competitor strategies. The post Search competitor analysis: backlinks, keywords and pages appeared first on Search Engine Land....
The null replaces the current default Quality Score of 6 for new keywords. The post Google will soon report null Quality Scores for new & low-activity keywords appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search...
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