Hyperlocal marketing will soar in 2017: 5 tips to stay on top

As mobile continues to grow, consumers are conducting more searches with hyperlocal intent — and Google is refining its results in response to this trend. Columnist Jim Yu explains how local businesses can optimize for this hyperlocal reality. The post...

SearchCap: Google & Bing pirate agreement, local SEO & PPC tips

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google & Bing pirate agreement, local SEO & PPC tips appeared first on Search Engine Land. Please visit Search Engine Land for...

7 tips for small manufacturers thinking about using AdWords

New to AdWords? Feeling intimidated? In this helpful how-to, columnist Dianna Huff explains how to start small with AdWords so that you can be successful, even if you’ve never done a paid search campaign before. The post 7 tips for small manufacturers thinking...
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