Columnist Frederick Vallaeys discusses the impact of some recent AdWords changes on Quality Score and provides an updated version of a free script that calculates account-level Quality Score. The post What you didn’t know about recent Quality Score changes...
Wondering what’s up with local search rankings lately? Columnist Joy Hawkins has the scoop on a recent local algorithm update that local SEO experts are calling ‘Possum.’ The post Everything you need to know about Google’s ‘Possum’...
Marketers share how they are approaching the new text ad format and results they’re seeing. The post Expanded Text Ads: from quirks to testing methods & early results, what we know so far appeared first on Search Engine Land. Please visit Search Engine Land...
Wondering how to get those enhanced SERP displays? Columnist Pratik Dholakiya shares useful information about rich snippets and structured data to get you started. The post 4 things you didn’t know about rich snippets appeared first on Search Engine Land. Please visit...
AdWords is a great tool, but it’s not perfect! Columnist Todd Saunders documents some common issues, bugs and complaints with the AdWords interface that he’d love to see addressed. The post 5 annoying AdWords bugs only the pros know appeared first on...
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