The 7 best ad and landing page elements to boost online conversions

How can you modify your ads and landing pages to boost conversions? Columnist Mona Elesseily has some advice. The post The 7 best ad and landing page elements to boost online conversions appeared first on Search Engine Land. Please visit Search Engine Land for the...

Bing Ads adds Enhanced CPC bid strategy to optimize for conversions

Automatically adjusts bids within a range depending on estimated likelihood of a user to convert. The post Bing Ads adds Enhanced CPC bid strategy to optimize for conversions appeared first on Search Engine Land. Please visit Search Engine Land for the full article....

SearchCap: Google AdWords call conversions, links study & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords call conversions, links study & more appeared first on Search Engine Land. Please visit Search Engine Land for the...

Content Marketing That Drives Conversions

Relevant, engaging content now plays a critical role in nurturing prospects into the purchase funnel to become customers. How can marketer’s produce, distribute, and optimize well-defined content assets – including blogs, email, infographics, landing pages, and...

SearchCap: Google Language Split, Organic Conversions & Paid Search

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Language Split, Organic Conversions & Paid Search appeared first on Search Engine Land. Please visit Search Engine Land for...