Hyperlocal marketing will soar in 2017: 5 tips to stay on top

As mobile continues to grow, consumers are conducting more searches with hyperlocal intent — and Google is refining its results in response to this trend. Columnist Jim Yu explains how local businesses can optimize for this hyperlocal reality. The post...

Local SEO in 2017: 5 simple ways to dominate local search

New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO campaign. The post Local SEO in 2017: 5 simple ways to dominate local search appeared first on Search Engine Land. Please visit Search...

Refreshing competitive search strategies in 2017

In the new year, columnist Thomas Stern argues we should adopt new strategies for monitoring and analyzing the competition. Here are his suggestions. The post Refreshing competitive search strategies in 2017 appeared first on Search Engine Land. Please visit Search...
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