Read the full story http://feeds.searchengineland.com/~r/searchengineland/~3/JZocD7lbYuY/looking-marketing-automation-platforms-compare-14-vendors-283007

Virtually every marketing automation platform provides three core capabilities: email marketing, website visitor tracking and a central marketing database. From there, vendors begin to differentiate by providing additional tools — which may be included in the base price or premium-priced…

Please visit Search Engine Land for the full article.