Read the full story http://feeds.searchengineland.com/~r/searchengineland/~3/5ewfzua47i8/independent-reviews-influence-googles-trust-brand-288301

Cultivating user reviews is an integral part of any search strategy, especially for local businesses. Columnist Pratik Dholakiya discusses the impact of reviews and provides tips for where to focus your efforts.

The post How independent reviews influence Google’s trust in your brand appeared first…

Please visit Search Engine Land for the full article.

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