Local citations are dead; long live local citations!

Local citations are often thought to be the bread and butter of local SEO, but are we placing too much importance on them? Columnist Andrew Shotland discusses the results of a study which suggests we might be. The post Local citations are dead; long live local...

Account-level sitelink extensions coming to AdWords

The new feature is currently rolling out. The post Account-level sitelink extensions coming to AdWords appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines...

W3C Invites Implementations of its Data on the Web Best Practices

The Data on the Web Best Practices Working Group has published its primary document which is now a Candidate Recommendation. The document provides Best Practices related to the publication and usage of data on the Web designed to help support a self-sustaining...

Call for Review: Pointer Lock Proposed Recommendation Published

The Web Platform Working Group has published a Proposed Recommendation of Pointer Lock. This specification defines an API that provides scripted access to raw mouse movement data while locking the target of mouse events to a single element and removing the cursor from...

First Public Working Draft: Input Events

The Web Platform Working Group has published a Working Draft of Input Events. This specification defines additions to events for text and related input to allow for the monitoring and manipulation of default browser behavior in the context of text editor applications...

Sensors on the Web: APIs Under Wide Review

The Device and Sensors Working Group has published a Working Draft of the Generic Sensor API, a framework to bring support for any kind of sensors to the Open Web Platform. An updated Working Draft of the Ambient Light API illustrates a concrete sensor API based on...

Google debuts a brand new look for Merchant Center

A much needed face lift also includes some new features. The post Google debuts a brand new look for Merchant Center appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM,...

Search competitor analysis: backlinks, keywords and pages

Columnist Andrew Dennis walks through his competitor analysis process to show how you can inform your organic search efforts by unearthing competitor strategies. The post Search competitor analysis: backlinks, keywords and pages appeared first on Search Engine Land....

SearchCap: Google Merchant Center update, SEO & Chrome

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Merchant Center update, SEO & Chrome appeared first on Search Engine Land. Please visit Search Engine Land for the full...

Five free Chrome extensions for SEO practitioners

Columnist Brian Harnish details 5 free Chrome extensions he uses on a regular basis, for SEO tasks ranging from screen shots to checking links to content analysis. The post Five free Chrome extensions for SEO practitioners appeared first on Search Engine Land. Please...

Smart pricing strategies that inspire customer loyalty

So you’ve put in time, effort, and hard work to bring new customers to your store. The next checkbox on your to-do list? Bringing those customers back again. A study on eCommerce buying behavior by RJMetrics found that about 32% of first-time customers came back...

Moving your SEO program beyond discovery

As search engine optimization (SEO) professionals, we want to help new customers discover our clients’ businesses — but columnist Casie Gillette reminds us that being there for the customer after they’ve already discovered us is just as important....
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